This commercial was an Ad for the 911 Porsche. The visual style of the film was live action. The tone was serious and created an intense mood. It followed through slowly yet caught your attention from beginning to end. The quiet music added to the dramatic theme. Their target audience is for all ages of people as the main character is an elementary school boy who even though is young, he is already looking into the future to buying a porsche. The commercials aim is to advertise Porsche as a car that suits every personality and i designed for every ones comfort. There is a narrator whose voice is off screen. The commercial was successful even though it was quite long and played slowly, in the end it summed up the main point and was successful at selling what they wanted.
2) http://www.youtube.com/watch?v=8x9iYweART4
This was a Redbull commercial. The visual style was animated and the tone was very funny and humurous.
The product they are advertising is Rebull and how it "gives you wings" after you drink it. Their target audience seems like it is intended for everyone in the public. The product is trying to convince people that Redbull gives you energy and wings to let loose and express your inner self. This is shown when the frog asks the princess for an energy drink as he is feeling sluggish after the princess asks him to kiss her. The frog takes the redbull and the turns into a prince but instead of staying with the princess he grows wings and flys away as he tells her that shes not the one and wants to keep his options opened. The two characters narrate the story. The commercial was successful. It created humour and clearly portrayed the idea of the effects of Redbull.
3) http://www.youtube.com/user/clorox?v=LBRJLcFGDUU&feature=pyv&ad=%7Bcreative%7D&kw=%7Bkeyword%7D
This is an ad for Clorox. The visual style of the film is live action and the tone is funny.
They are advertising Clorox and its ability to remove the worst stains out of white clothes. Their target audience seems to be mostly for women who are mothers or house wives. The ad is showing that even in the worst situations when your clothes are stained it is possible to remove it. The lady abruptly spills the red wine on her white shirt without a worry after an awkward situation with her friends. The commercial was successful for the way that it showed that Clorox has the ability to remove the worst stains but i dont see how the scene with the women's friends was relevent. The advertisement for clorox could of been depicted better. You were only able to tell what the commercial was about in the last couple seconds.
4) http://www.youtube.com/watch?v=OxbRdxbBROI
This was a commercial for Pampers. The visual style was live action and the tone was in between happy and sad to express emotion for the life style of each baby. The product is selling a brand of dipers called Pampers. The target audience is obviously mothers for the comfort of their baby. The commercials purpose was to show that no matter what the baby goes through since its born, Pampers is always there for them. Its talks about the problems by showing different scenes of babies in different situations. Some good and some bad. The narrator in this commercial is off screen. I think the commercial could of been more successful if done a different way. It was too long and couldnt see what it was about until the end when the brand of pampers came up. Also for people who dont know what Pampers is, it wasn't good at showing that they were dipers because it never explained it.
5) http://www.youtube.com/watch?v=YnPvfiOFKKI
This was a commercial advertising the concept of the new Iphone 5. The visual style of the fiml is live action. The wasn't a specific tone for it. The commercial was serious and proffessional. They are selling the Iphone 5 and they're target audience im guessing is for all the public and whoever is interested in the newest technology. The problem they would be solving would be showing how the Iphone 5 is much different and better then the Iphone 4. The commercial shows these problems by slowly going through the features of the Iphone 5 and its applications. There is no narrator, it is only music playing. The commercial was successful in showing all the new Iphone 5 features.
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